Knowledge Hub Guides Glossary Templates & Tools Blog

Everything you need to plan a great event

Guides, templates, and best practices for every stage of your event journey — battle-tested by professional event managers.

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How-to

How to define your event goal

Without a clear goal, every event decision becomes guesswork. Here is how to define a goal that drives budget, format and program.
6
min
·
Fundamentals
Strategy

7 KPIs to measure the success of your event

Attendance alone does not prove event success. Seven KPIs to measure ROI, engagement, lead quality, and long-term impact of your B2B events.
4
min
·
Analytics & Follow-up
How-to

How to Create an Event Website That Converts

What do successful event websites have in common? The building blocks that turn visitors into registrations, from structure and content to the sign-up flow.
10
min
·
Event Website
Strategy

Event Marketing: The Fundamentals of Successful Events

Event marketing brings prospects out of anonymity and into direct contact with your brand. The fundamentals: strategy, channels, and measurable goals.
11
min
·
Marketing & Leads
How-to

Livestream Equipment for Live Production: The Setup Guide

Which hardware and software do you really need for professional livestreams? A clear equipment guide for every budget, from starter setup to full live production.
9
min
·
Live Production
How-to

Long Check-In Lines and Registration Bottlenecks: How to Avoid Them at Your Event

Long check-in lines hurt the attendee experience before your event even starts. Practical strategies to speed up registration and badge printing on event day.
11
min
·
Check-in & Registration
Strategy

How to build an event budget: the key line items

A realistic budget is half the battle. These line items belong in every event calculation, plus a buffer for the big day.
7
min
·
Fundamentals
How-to

Survey Best Practices for In-Person Events

A well-designed survey can make or break your event insights. How to use pre-event, live, and post-event surveys to collect feedback people actually give.
6
min
·
Analytics & Follow-up
How-to

Trade Show Lead Generation: How to Win Qualified Leads

Trade shows put decision makers, budgets, and buying intent in one room. How to prepare your team and booth to capture leads that sales can actually close.
11
min
·
Marketing & Leads
How-to

What Is Live Production? How Professional Livestreams Are Made

What happens behind the scenes of a professional livestream? How live production works: the technology, the roles, and the workflow from camera to stream.
8
min
·
Live Production
How-to

How to manage attendees from invitation to check-in

Scattered lists and email chains cost you time and data. Here is how to manage attendees in one flow, from invitation to on-site check-in.
6
min
·
Fundamentals
How-to

How to Boost Attendee Engagement With Your Event App

Great event, but attendees do not come back? How an event app builds lasting engagement before, during, and after the event, with features that get used.
8
min
·
Analytics & Follow-up
How-to

The Ultimate Email Guide for Successful Events (Including Templates)

Which emails does your event really need? Every essential email before, during, and after the event, with ready-to-use templates you can copy.
10
min
·
Invitations & Ticketing

Popular glossary terms

Browse the Glossary →
Quick lookups:
Check-in
Event ROI
Webinar
Hybrid event
Event app
No-show rate

Downloads & templates

Free Templates

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Checklists

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Free Tools

Event-Budget-Kalkulator

Customer Stories

Loved by event teams across industries

Meet the people behind the events: real teams who plan, run, and scale their events with Streavent.

“We ran the entire event in one system and went live in under a week.”

Christoph Newiger, Co-Founder Research Inititative Ostheopathy

“Our event app basically builds itself, with content syncing automatically from our CRM.”

Stefan Sutor, CEO Medien Bayern GmbH

“We deliver our AI webinars as professional livestreams in top quality, all from one platform.”

Franziska Weindauer, CEO, TÜV AI Lab

“We build event landing pages without an agency, and it shows a clear ROI.”

Christina Armbruster, Marketing Manager, Optigrün international AG

“Check-in was effortless, even volunteers were ready in minutes.”

Ludwig Rabe, Co-Founder Blütezeit Collective & APOGEO Festival

“Digital, hybrid, in-person: the platform gives us full flexibility, with a truly professional look.”

Alexandra Straka, Event Manager, German Road Safety Council

“We ran check-in entirely through the platform, and the analytics help us improve every event.”

Lars Eggers, CEO Seses Drinks & Host AGM Congress

“Our CRM connects directly via API, so we build complete events in just a few clicks.”

Christiane Schäfer, Event Manager, DWA BW

“The all-in-one solution we scale up or down for every event, seamlessly integrated with our CRM.”

Dr. Ricarda Engelmeier, CEO Münchner Management Kolloquium