Wiki Glossary Push notification
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    Push notification

    Push notifications are short messages sent to attendees' mobile devices for schedule changes, reminders and engagement prompts.

    Push notifications send short alerts to attendees' phones via the event app. They drive room changes, survey prompts and sponsor messages at the right moment.

    What push notification means in practice

    Remote delivery adds access control, stream quality, interaction tools and attendance reporting that onsite-only events can skip. Teams plan how virtual participants register, join, interact and receive follow-up content after the live window.

    Why push notification matters

    Teams struggle when they treat digital delivery as a last-minute stream link. Virtual and hybrid participants need the same intentionality as onsite guests in access, moderation and follow-up.

    • Instant reach when email is too slow on event day
    • Segmentation by ticket type or track reduces noise
    • Opt-in rules respect privacy and marketing consent

    Typical push notification setups at B2B events

    • One registration path with ticket types for onsite, virtual or both
    • Dedicated online moderator parallel to the main stage
    • Unified attendance reporting across check-in and stream joins
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